Which keyword and topic research tools are available in the field of content marketing and which ones do you and your company need? We have listed the best keyword and topic research tools for your company.
There are really different exciting keyword and topic research tools. Have fun discovering them!
BuzzSumo
Buzzsumo is a content marketing tool that searches topics by social popularity. In addition to possible influencers, it also displays the most shared content on social media channels. The following metrics are new additions: Reddit Engagements, Backlinks and Evergreen Score. Also, the following features: Alerts, Question Analyzer and Facebook Analyzer. Here’s a video for an overview of how you can use BuzzSumo for your content marketing. Here are the prices.
Quora
Quora is a question and answer site where users can ask all sorts of questions and users who are knowledgeable in the field can answer those questions. These answers can then be rated positively or negatively. Of course, this also holds the potential to establish oneself as an expert in one’s field. The free portal is suitable for research, but also for traffic generation.
Talkwalker
Talkwalker can be used as a social media search engine. With it, you can track down trends in real time and thus increase your own campaign efficiency, find content ideas immediately, recognize viral tendencies and skillfully address target groups. The tool also allows you to create reports with detailed insights and industry trends. Here are the prices.
Trendhunter
Trendhunter is a free platform that tracks and provides viral topics, ideas, and more from various sectors on a daily basis.
StumbleUpon
StumbleUpon is a free search engine that suggests websites based on areas of interest. StumbleUpon works a lot like Facebook. You can like content and the tool will know what you want to see more of. Suitable for research purposes and can help find interesting content. Signing up works through Facebook or Google +.
Answer The Public
This free tool is practically Google Suggest in a quick format. Instead of typing in a lot of variations of your search queries, all you have to do here is enter your keyword. The Answer The Public tool will then automatically show you all possible queries. Here you can read how it works.
Hypersuggest
Hypersuggest is a keyword research tool based on Google Suggest. What makes it special is that the tool has a “Reverse Suggest” feature, a reverse keyword research so to speak. However, we were particularly taken with the W-Question tool. Very, very helpful to answer the most important W questions around a topic.
Ubersuggest
Ubersuggest is a free tool that can help with keyword research. Similar to Google Suggest, Ubersuggest shows all keyword suggestions delivered by Google. From keyword volume to keyword seasonality and click data, the tool helps you keep track of everything.